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Innovation through Science
Sixteen-page booklet targeted to medical professionals to educate on Xlear Sinus Care products: what they do, how they work, and why the doctor should recommend them to their patients.

[excerpt]
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The Development of Hygiene in Medicine
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To Semmelweis, this was a matter of life and death. As an obstetrician newly in charge of two medical wards, he discovered a concerning situation: 16.6% of women were dying from an infection in the clinic where doctors and medical students delivered babies, whereas the charity ward, which had midwives performing the deliveries, only had a 2.8% mortality rate.
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The doctors chalked up the difference to “something in the air” or “overcrowding.” But both clinics were in the same hospital and the charity ward was busier. Semmelweis knew there must be another explanation.
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He looked at the doctors’ schedule and discovered a crucial aspect: in the morning, the doctors performed autopsies on the bodies of those who died the previous day, then they would visit sick patients, and then they would go to the maternity ward to deliver babies—all of this without washing hands in between patients. These doctors never delivered in the charity ward—only midwives worked there. Semmelweis concluded that the doctors must be carrying something on their hands from patient to patient. He implemented a handwashing protocol and in one year the maternity ward’s 16.6% mortality rate dropped to 1.2%.
Even with this stunning result, his contemporaries rejected his ideas, believing a doctor’s hands couldn’t do such a thing. Semmelweis’s supervisor, Johann Klein is purported to have said,
“Keep yourself to what is old, for that is good. If our ancestors have proven it to be good, why should we not do as they did? Mistrust new ideas. I have no need of learned men. I need faithful and obedient subjects. He who would serve me must do what I command. He who cannot do this or who comes full of new ideas may go his way.”
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In coming years, Dr. Klein stripped Semmelweis of his position for pushing his ideas and disrespecting the medical community.
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View the full booklet below.